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Toto Wolff Set to Sell Shareholding Pricing Mercedes F1 at £4.6bn

Toto Wolff with Mercedes F1 team
Toto Wolff has guided Mercedes to record-breaking achievements in F1

Toto Wolff is in final negotiations to offload part of his ownership stake in the Mercedes Formula 1 team.

This transaction estimates Mercedes at £4.6bn – an unprecedented figure for an F1 team – following McLaren were valued at £3.5bn in a change of ownership structure last September.

Wolff, who owns a 33% stake of the Mercedes F1 operation, would sell a stake in the region of five percent.

The 53-year-old will remain as team principal and CEO if the sale goes through.

Shareholder Structure

Remaining partners in Mercedes F1 are Mercedes and industrial group Ineos Group, who both hold a third of the enterprise.

A Mercedes spokesperson stated: "We will be making no official statement on the matter. The governance of the team will remain unchanged, and all three partners are fully committed to the ongoing success of the brand in F1."

Financial Increase

This arrangement signifies a significant increase in worth of Mercedes F1 after Ineos Group acquired its share for £208m in 2022.

The rise reflects the growth in valuations of Formula 1 outfits in the past few years as a consequence of the increasing appeal of the sport around the world.

This trend was evident with the box-office performance of the F1 movie featuring Hollywood star Brad Pitt, which debuted last summer and has grossed more than $630 million (£458 million) at the box office.

The film represents Pitt's most successful movie and the most successful sports film to date.

Current Standings

The Mercedes team are runner-up in the team standings, behind McLaren Racing, with three races left in the current championship.

Mercedes' primary racer George Russell has secured victory in two of the 21 races this year and is fourth in the individual standings after McLaren drivers Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

Mercedes secured a unprecedented eight consecutive team titles and seven driver championships, six won by Lewis Hamilton and one for Nico Rosberg, between 2014 and 2021.

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